Tuesday, January 31, 2017

$5 Million for a Super Bowl Ad. Another Million or More to Market the Ad. - New York Times


ESPN

$5 Million for a Super Bowl Ad. Another Million or More to Market the Ad.
New York Times
An image promoting Snickers' Super Bowl ad. The advertisement will be the Super Bowl's first live commercial. This month, Anheuser-Busch InBev hosted a dozen or so reporters at its airy New York office to discuss its advertising plans for the Super Bowl.
NFL nixes GNC's SB LI ad, citing ban on 'advertising of supplements'ESPN
Advertising Age Delivers Unprecedented Coverage Of Super Bowl LIYahoo Finance
Super Bowl Commercials Are Just the Tip of the Iceberg in Video AdvertisingTubular Insights
Adweek
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