Exoplanet discovery: Nasa designs beautiful posters advertising life in newly discovered solar system - The Independent

The Independent

Exoplanet discovery: Nasa designs beautiful posters advertising life in newly discovered solar system The Independent To celebrate the discovery – perhaps its biggest exoplanet find ever – the agency has made stunning a poster advertising life on the planet. We're not going to be able to get there anytime soon – the fastest spacecraft humanity has made would take 200 ... NASA Telescope Reveals Record-Breaking Exoplanet Discovery | NASANASA all 1,276 news articles »

from advertising - Google News http://ift.tt/2mJ72c3

Email Marketing To Grow In 2017, Study Says - MediaPost Communications

Email Marketing To Grow In 2017, Study Says MediaPost Communications Email will continue to grow in 2017, according to a new Email on Acid study that suggests a majority of marketers and developers will spend more resources on email marketing this year. Email on Acid polled 3,000 individuals who work in the email ... and more »

The rise of the digital advertising truther - Digiday

The rise of the digital advertising truther Digiday Bob Hoffman, agency veteran and author of the Ad Contrarian blog, has a decade-old schtick: He roams the media badlands and calls bullshit on digital media hucksters. Online advertising is “lies and nonsense.” Marketers are “screwed blind.” Facebook ... and more »

from advertising - Google News http://ift.tt/2lUQI95

Dick Maggiore: Thinking about advertising? Think like Henry Ford - Columbus Monthly

Dick Maggiore: Thinking about advertising? Think like Henry Ford Columbus Monthly Before we can determine the right amount of money to invest in marketing, we need to ask and answer a string of questions. To begin, what part of your business makes you the most money? The answer to that question should be your advertising budget.

from advertising - Google News http://ift.tt/2lRKx7x

Marketing for Alumni Events: Principles in Practice | Call to Action ... - Inside Higher Ed (blog)

Marketing for Alumni Events: Principles in Practice | Call to Action ... Inside Higher Ed (blog) Using established marketing practices as the foundation for planning and execution, Clarkson University created a unique event that brings alumni back to ... and more »

ABC approves medical marijuana advertising, bans edibles - KATV

KATV

ABC approves medical marijuana advertising, bans edibles KATV "We're allowed to draft restrictions that limit advertising in a reasonable way and that's what I think we did. What I think the commission is very concerned about is advertising that does not target children or be directed primarily at children ... and more »

from advertising - Google News http://ift.tt/2mbmYHF

Marketing's Latest Innovation: The Time Machine - Forbes

Forbes

Marketing's Latest Innovation: The Time Machine Forbes Have you noticed that the hot new thing these days in branding is to go back in time? Nokia is introducing - or should I say, reintroducing - its 17 year old "Dumb Phone," the 3310. Nintendo reintroduced its NES Classic Edition console from 1985 ...

AMC Cinemas Beefs Up Marketing With Dine-In, Bottomless Popcorn - Bloomberg

Bloomberg

AMC Cinemas Beefs Up Marketing With Dine-In, Bottomless Popcorn Bloomberg AMC Entertainment Holdings Inc., the theater chain controlled by China's second-richest man, outlined a new marketing strategy following its takeover of Carmike Cinemas, saying it will create new brands like AMC Classic and AMC Dine-In and retire the ... and more »

Pittsburgh sues Lamar Advertising to remove Mt. Washington sign - Tribune-Review

WPXI Pittsburgh

Pittsburgh sues Lamar Advertising to remove Mt. Washington sign Tribune-Review Pittsburgh filed suit against Lamar Advertising on Tuesday seeking immediate removal of a large sign from atop Mt. Washington. The city and Lamar, the nation's largest outdoor advertiser, have battled over the sign since last year when the company ... City of Pittsburgh sues advertising company over Sprint sign on Mt. WashingtonWPXI Pittsburgh all 3 news articles »

from advertising - Google News http://ift.tt/2l9Afkj

Digital marketing strategies take years to perfect, but can yield prospects galore - InvestmentNews

InvestmentNews

Digital marketing strategies take years to perfect, but can yield prospects galore InvestmentNews Financial advisers revere the idea of new business leads coming to them instead of them having to pursue prospects, but successful inbound marketing requires a focused strategy and trial-and-error that can take years to perfect. At McLean Asset ...

ABC approves medical marijuana advertising, bans edibles - KATV

ABC approves medical marijuana advertising, bans edibles KATV "We're allowed to draft restrictions that limit advertising in a reasonable way and that's what I think we did. What I think the commission is very concerned about is advertising that does not target children or be directed primarily at children ... and more »

from advertising - Google News http://ift.tt/2mqBknW

Using social media to jump-start your content marketing strategy - Marketing Land

Marketing Land

Using social media to jump-start your content marketing strategy Marketing Land Content marketing and social media seem like they were made for each other. There are currently over 2 billion social media users worldwide. Quality content is what makes social media tick. Unfortunately, most brands have a social media voice that is ... 5 Steps To An Influencer Marketing StrategySearch Engine People (blog) all 2 news articles »

CCSF finds new marketing firm to boost student enrollment - San Francisco Examiner

San Francisco Examiner

CCSF finds new marketing firm to boost student enrollment San Francisco Examiner City College of San Francisco has ditched the marketing firm that cost the school more than $1 million a year over the past two years in a fruitless effort to boost student enrollment. With student registration for the next semester just around the ...

City of Pittsburgh sues advertising company over Sprint sign on Mt. Washington - WPXI Pittsburgh

WPXI Pittsburgh

City of Pittsburgh sues advertising company over Sprint sign on Mt. Washington WPXI Pittsburgh PITTSBURGH - The city of Pittsburgh sued Lamar Advertising on Tuesday over its Sprint advertisement on Mount Washington. Breaking: city of pgh goes to court to force company to remove Mt Washington Sprint sign #wpxi http://pic.twitter.com/gzC5DmMyss. Pittsburgh sues Lamar Advertising to remove Mt. Washington signTribune-Review all 3 news articles »

from advertising - Google News http://ift.tt/2mqi1LI

3 Steps to Get Started With Programmatic Advertising - Business.com

Business.com

3 Steps to Get Started With Programmatic Advertising Business.com In a little more than a year, 82 percent of all digital media will be bought programmatically. Here's what you need to know. Programmatic advertising is changing the digital marketing landscape -- and quickly. In roughly a year, 82 percent of all ...

from advertising - Google News http://ift.tt/2lTVcwN

The new customer marketing lifecycle in the Engagement Economy - MarTech Today

MarTech Today

The new customer marketing lifecycle in the Engagement Economy MarTech Today I frequently cite the statistic that only 13 percent of marketing leaders are working to retain and grow customer relationships through improved customer experiences. But in the Engagement Economy, keeping a customer becomes more important than ... and more »

For Snap, the Truth Will Be in Advertising - Wall Street Journal (subscription)

Wall Street Journal (subscription)

For Snap, the Truth Will Be in Advertising Wall Street Journal (subscription) Snap calls itself a camera company, but everything beyond the first line of its IPO filing suggests it is an advertising company. And estimating how much ad revenue it can generate is essential to determining its value. Almost all of Snap's revenue ...

from advertising - Google News http://ift.tt/2mqhVUh

Faris Joins the 'Advertising Is Really Just PR' Chorus - AgencySpy

AgencySpy

Faris Joins the 'Advertising Is Really Just PR' Chorus AgencySpy So remember about a year and a half ago when Chuck Porter told a friendly crowd that PR had won the communications battle over paid advertising? You probably don't. But he was speaking to the global PR Summit in late 2015, telling attendees that “the ...

from advertising - Google News http://ift.tt/2llDG2o

Advertising Personalization Redefined: How to Optimize your Spend with Landing Pages - MarTech Advisor

MarTech Advisor

Advertising Personalization Redefined: How to Optimize your Spend with Landing Pages MarTech Advisor Thinking about search advertising specifically, there's a massive inefficiency in turning ad clicks into conversions, and I've seen first-hand how marketers with the biggest budgets just weren't generating the proper results. In fact, a 2015 study by ... and more »

from advertising - Google News http://ift.tt/2mq6hZp

Digital transformation strategy: The role of marketing and IT - TechTarget

TechTarget

Digital transformation strategy: The role of marketing and IT TechTarget Are you looking to jump-start your organization's digital transformation strategy? It usually begins with the marketing team, according to Don Schuerman, CTO at Pegasystems. Schuerman talked to SearchCIO at the Gartner Symposium in Orlando, Fla., about ...

Add Grain Marketing To Your Coffee - Agriculture.com

Agriculture.com

Add Grain Marketing To Your Coffee Agriculture.com If your day starts with a cup of coffee, why not make marketing part of your morning ritual? Check current prices. Write down the local basis. Doing these simple steps on a daily basis will make the markets part of your everyday life. A tool to help ...

MarianaIQ, "The Magic Bullet of Marketing," Continues to Add Marketing Leaders to Customer Base in Q1 2017 - Yahoo Finance

MarianaIQ, "The Magic Bullet of Marketing," Continues to Add Marketing Leaders to Customer Base in Q1 2017 Yahoo Finance 28, 2017 /PRNewswire/ -- AI-powered marketing startup MarianaIQ continues to grow and carve out its position as a leader in B2B Marketing. Coming off of a recent $2M fundraising round in seed financing led by Exfinity Venture Partners, the foremost ... and more »

Droga5's New Uniqlo Ads are a Delicious, Diverse Romp Down Advertising's Memory Lane - Adweek

Adweek

Droga5's New Uniqlo Ads are a Delicious, Diverse Romp Down Advertising's Memory Lane Adweek When Kolbusz talks about articulation in the abstract, he's talking about something advertising has done since it first realized it could hook people emotionally—but that we've perhaps lost track of in this era of justifying your value and attracting ...

from advertising - Google News http://ift.tt/2m3QONX

Mosaicoon Named as Facebook Marketing Partner for Video Content Marketing - Yahoo Finance

Mosaicoon Named as Facebook Marketing Partner for Video Content Marketing Yahoo Finance Mosaicoon, the platform connecting top brands and worldwide creators for the end-to-end realization of video strategies, announced that it has been named as a Facebook Marketing Partner in the Content Marketing specialty, with a specific focus on video. and more »

Brands May Not Like What Follows Their Plunge Into Social-Statement Advertising - Forbes

Forbes

Brands May Not Like What Follows Their Plunge Into Social-Statement Advertising Forbes Brands including Cadillac, Audi, Kia, Hyatt Hotels and Anheuser-Busch have followed one after the other with high-profile advertisements during the Super Bowl and Oscars that offer commentary of varying directness on some of the defining issues of our ... and more »

from advertising - Google News http://ift.tt/2mpz8Np

F1 marketing boss vows to "detonate the fan experience" - Motorsport.com, Edition: Global

Motorsport.com, Edition: Global

F1 marketing boss vows to "detonate the fan experience" Motorsport.com, Edition: Global Formula 1's new marketing chief Sean Bratches has promised to "detonate the fan experience" as part of a long-term plan to grow the sport. Bratches, a sports marketing veteran, said the opportunities to promote and grow Formula 1 were "simply huge" and ... and more »

Marketing's Latest Innovation: The Time Machine - Forbes

Forbes

Marketing's Latest Innovation: The Time Machine Forbes Have you noticed that the hot new thing these days in branding is to go back in time? Nokia is introducing - or should I say, reintroducing - its 17 year old "Dumb Phone," the 3310. Nintendo reintroduced its NES Classic Edition console from 1985 ... and more »

5 Truths You Need To Know About Marketing Your Business - Business 2 Community

Business 2 Community

5 Truths You Need To Know About Marketing Your Business Business 2 Community Today I want to talk about five truths that you need to know about marketing your business. Last week I bought a domain name, marketingtruthwhisperer.com. Now I don't want you to think that everybody else is telling lies or alternative facts, but there ...

No Advertising Budget? How A UK Startup Uses Partnerships To Find Customers - Forbes

Forbes

No Advertising Budget? How A UK Startup Uses Partnerships To Find Customers Forbes Cat Gazzoli admits to having doubts before the launch of organic baby food company Piccolo. “I worried about how I was going to compete with the multi-nationals,” she says. “They were all spending enormous sums on advertising. That was something I ...

from advertising - Google News http://ift.tt/2lPPRrJ