Friday, July 26, 2019

Over-the-top services demand a next-level ad experience - AdAge.com

Over-the-top services demand a next-level ad experience  AdAge.com

If marketers continue to make do with a mish-mash of outdated plays from traditional TV and digital, OTT will never realize its true advertising potential.



from "advertising" - Google News https://ift.tt/2LFH2it

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