Track Your TV Advertising Data to Drive Down Your Dealership's Marketing Spend - Max Steckler, Chief Product Officer, AutoChoice - http://cbtnews.com/

Track Your TV Advertising Data to Drive Down Your Dealership's Marketing Spend - Max Steckler, Chief Product Officer, AutoChoice  http://cbtnews.com/

Cable television's data capabilities have evolved, creating a powerful marketing channel for automotive marketers, but are these marketers taking advantage of ...