5 Metrics Which Prove Your Content Marketing Efforts are Failing (and How to Revive Them) - Social Media Today

5 Metrics Which Prove Your Content Marketing Efforts are Failing (and How to Revive Them)  Social Media Today

The first step in measuring your *content* marketing performance is to ensure that you're looking at the right metrics. In 2018, 47% of B2C, and 54% of B2B *content* ...