Why Women Dominate Influencer Marketing -- and Why It May Be the Right Career for You - Entrepreneur

Entrepreneur

Why Women Dominate Influencer Marketing -- and Why It May Be the Right Career for You Entrepreneur In a time when women are fighting for pay equality, work-life balance and gender parity, there is one emerging industry where women dominate the scene: influencer marketing. Based on my experience casting influencers in campaigns as director of ... and more »