Thursday, February 1, 2018

Netflix Spent More Than $1B On Advertising - MediaPost Communications


MediaPost Communications

Netflix Spent More Than $1B On Advertising
MediaPost Communications
Netflix may not have traditional advertising on its streaming service, but it has embraced one type of advertising: its own. The company, which has made being commercial-free a key selling point (“It is a core differentiator,” CEO Reed Hastingssaid of ...

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