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The new attribution challenge: Understanding how marketing and sales work together
MarTech Today I've experienced this firsthand in my role as VP of marketing at AdRoll; I'm responsible for reporting on the impact of my team's marketing efforts and dedicating resources toward the activities that drive the business. Our customers have the same ... |
Friday, September 1, 2017
The new attribution challenge: Understanding how marketing and sales work together - MarTech Today
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