Friday, June 30, 2017

Imagining the possibilities of marketing and artificial intelligence - MarTech Today


MarTech Today

Imagining the possibilities of marketing and artificial intelligence
MarTech Today
Meanwhile, bounces, abuse reports and unsubscribes were all lower compared with non-segmented campaigns. Essentially, this is personalizing marketing through analytics sitting on top of a campaign. It allows for top-down segments to evolve and be ...



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