Tuesday, February 28, 2017

Digital transformation strategy: The role of marketing and IT - TechTarget


TechTarget

Digital transformation strategy: The role of marketing and IT
TechTarget
Are you looking to jump-start your organization's digital transformation strategy? It usually begins with the marketing team, according to Don Schuerman, CTO at Pegasystems. Schuerman talked to SearchCIO at the Gartner Symposium in Orlando, Fla., about ...



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