Gilead comes around on Truvada PrEP marketing, opening up a new world of HIV sales - FiercePharma

FiercePharma

Gilead comes around on Truvada PrEP marketing, opening up a new world of HIV sales FiercePharma Promotional activities around Truvada for pre-exposure prophylaxis, or PrEP, kicked off in July, when Gilead began marketing its med to doctors through professional publications and digital advertising, among other channels, Reuters reports. And this ... and more »