Saturday, October 27, 2018

Cheatsheet: AT&T's media, advertising businesses remain wrapped up in traditional TV - Digiday


Digiday

Cheatsheet: AT&T's media, advertising businesses remain wrapped up in traditional TV
Digiday
The future cannot come soon enough for AT&T's advertising business, which remains largely tied up in traditional TV. Fortunately for the telecom giant's broader media business, Turner's and HBO's non-advertising revenue streams exceeded AT&T's total ...

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