New HOVR Shoe Is Under Armour's Biggest Ever Product Marketing Campaign - Fast Company

Fast Company

New HOVR Shoe Is Under Armour's Biggest Ever Product Marketing Campaign Fast Company Senior vice president of global brand management Adrienne Lofton says it's the largest product marketing campaign that the company has ever taken on, and the first time a product is launching globally at the same time. “It's the biggest from an ... and more »