CMO Today: Fans Lose Interest in NFL; Unilever Trumpets Marketing Savings; Google TAC Increases - Wall Street Journal

Wall Street Journal

CMO Today: Fans Lose Interest in NFL; Unilever Trumpets Marketing Savings; Google TAC Increases Wall Street Journal Good morning. Lots of news to get your teeth into before we head into Super Bowl weekend. We'll have a bumper edition of the newsletter on Monday with all the ad highlights from the big game, but WSJ's Suzanne Vranica offers up a nice preview from a ... and more »