Sunday, February 4, 2018

Ask The CMO: Esther Lee On 'Marketing In Service (Not As A Servant) Of The Business' - Forbes


Forbes

Ask The CMO: Esther Lee On 'Marketing In Service (Not As A Servant) Of The Business'
Forbes
For my most recent piece, I had the pleasure of speaking with Esther Lee, marketing veteran, and visionary who served as former Global Chief Creative Officer of the Coca Cola Company and head of global brand at AT&T, before coming to helm the brand and ...



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