McDonald's Frork Promotion Shows Gamble of Humor in Marketing - Small Business Trends

Small Business Trends

McDonald's Frork Promotion Shows Gamble of Humor in Marketing Small Business Trends McDonald's (NYSE:MCD) has already admitted that its latest innovation is essentially useless. But the company still hopes that it serves an important purpose for its marketing efforts. The product is called a “frork.” It's essentially a fork, but with ... and more »