Digital Advertising Tops TV in the US for the First Time - AdAge.com

AdAge.com

Digital Advertising Tops TV in the US for the First Time AdAge.com Digital advertising sales surpassed linear TV ad sales in the U.S. for the first time in 2016, pulling in $70 billion compared with $67 billion for national and local TV, according to IPG Mediabrands' Magna. The agency expects 3.7% growth in ... and more »

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