Tuesday, November 1, 2016

US mobile advertising surges 89% - Financial Times


Financial Times

US mobile advertising surges 89%
Financial Times
Mobile makes up 47 per cent of all online ad expenditures — up from 30 per cent a year ago and far surpassing the 19 per cent share taken by banner ads, according to a report from the Interactive Advertising Bureau and PwC, the professional services firm.
Digital Advertising Grew to a $32 Billion Industry in the First Half of 2016Adweek

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