Business Insider |
What you need to know in advertising today
Business Insider As the media industry plays a prolonged game of merger musical chairs, it seems wise to ask: What would Bezos do? While many of the ongoing or proposed deals — whether AT&T-Time Warner or CBS-Viacom — are driven by media companies' need to get ... |
The Guardian |
The absolute pits: how underarms became the new frontier of advertising
The Guardian Name: Underarm advertising. Age: New. Appearance: Like a washing instructions tag for a jumper, but without the jumper. I don't get it. What are we talking about? It is literally what it says: underarm advertising. Do you even know what “literally” means? Japanese firm selling advertising space on commuters' armpits claims to have signed up first client |
Information Age |
New study reveals the most popular programming languages in job advertising
Information Age JavaScript is the programming language most in demand, while Python is increasing on average by 9% each month. According to the research, demand for candidates with programming language skills has increased by 4% each month in the last year. In the ... |
Bizcommunity.com |
UK advertising spend in Q1 2018 rose 5.9% to reach £5.7bn
Bizcommunity.com According to the Advertising Association/Warc Expenditure Report data, UK advertising spend in Q1 2018 rose 5.9% year-on-year to reach £5.7bn - the 19th consecutive quarter of market growth. The figure is 1.3 percentage points (pp) ahead of forecast. UK ad expenditure leaps in surprise Q1 – radio is the star |
MarTech Series |
Invoca Announces Enhanced Integrations with Google Marketing Platform and AMP Support
MarTech Series Leading call tracking software provider, Invoca has announced that it has launched enhanced integrations with Google Ads and Google Marketing Platform (formerly AdWords and DoubleClick, respectively). The company has also announced additional ... |
KOMO News |
Feds warning women of 'egregious' marketing of 'vaginal rejuvenation' laser procedure
KOMO News NASHVILLE, Tenn. (WZTV) - The Food and Drug Administration is taking aim at a host of "bad actors" it says are targeting women, including women who have been treated for cancer. The FDA says a growing number of manufacturers are marketing what's ... |
Forbes |
Marketers, Authentication Is Now Our Responsibility: Are You Ready?
Forbes Digital marketing has never been more sophisticated or successful. To all the CMOs, strategists and designers who do the hard work that increases sales: Great job! Now comes the responsibility of ensuring those new customers don't rob your company. |
